Harsh TV Studio interrogation of projection screen

In this video we conduct a controlled environment comparative test that should challenge everything you have been told about screens and projectors to achieve high performance image brightness. We remove any doubt about you might have of the amazing and advanced performance characteristics you will be able to observe of our DDT screens.

What we wanted to show you in the large studio environment where we could exclude all sunlight and grill the screen with a 1000 watts under a “we will make you talk” grilling. The optical efficiency and just how effective an ICE Digital Daytime Screen with an average projector and just how in-efficient a standard matt White screen is can be seen clearly. It proves there is “Magic in the Screen” and that an ICE Digital Daytime Projection Lens screen can out perform ANY Matt White Screen in the world from any manufacturer when we put them both to the test with 2 x 500 watt flood lamps and see if we can wash the image out. We have a clear winner that might define everything you thought you knew about projection screens.

In this video we have set up a 82″ Screen ICE Lens screen in the studio and have overlaid a standard Matt White Screen Cloth over a central portion of the screen so the same projector and content covers the same area. With out any trickery or
enhancements by image enhancement software, we prove without doubt that a 4,000 ANSI projector running with a lamp at 60% of its life already past, delivering an image that is simply stunning even when flood lamps are extremely close to the screen.

One of the biggest lies and scams perpetrated, or maybe its simply misunderstood world wide by projection companies, installers and common screen manufacturers, is that the only way you can make a projector image brighter is to make the room
darker or get a far more powerful projector. We demonstrate how much of a fallacy this is, in what must be one of the most enhanced cruel tests of a projector screen performance.

This remarkable patented projection screen technology makes the screen performance perfect for class rooms, meeting rooms, video conference rooms, 3D projection, venue score boards, gymnasiums, museums, weddings venues, churches, DJ events art galleries. We supply in 4:3. 16:9 and extensive range of sizes.
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Though the ICE Digital Daytime screens are more costly than a typical matt white screen, we can assure you that that if you try to achieve the same screen image brightness performance with a matt white screen of any brand, you will be spending substantially more, probably more than your budget could ever be, to achieve the same image brightness by relying on the projector.  If you simply rely on the ANSI lumen of a brighter projector the total solution cost will be vastly greater.

Many times it is not practical, legal or possible to darken an environment to achieve stunning projected images on an affordable budget. In other situations there maybe cases that the ICE Digital Daytime DDT screens might not be suitable. Our experience can determine whether it is the most appropriate display technology and if we should recommend another display technology from our product portfolio.

Daytime projection

72 inch Digital daytime projection screen inside the foyer of the Australian Maritime Museum in Darling Harbour, Sydney

ICE AV is a specialist company that has expertise in a wide range of technologies and we are able to bring this knowledge and capability to bear on your projects and requirements. We have a strong solution focus and can draw on an extensive product range to deliver value for money and can present the pros and cons for any options, reasons why we recommend. We are not locked in to just one way to resolve your challenges and can expand your horizons, thinking and potential solutions for your needs.

If you have a need to increase your projected image, not sure what size best suits your needs give us a call or send an email and we will advise the best cost effect solution.

About ICE Technology Ltd
ICE AV is a company that consists of Divisions active in the Projection Display LED sector, Interactive solutions. We manufacture, distribute and partner with companies world wide in creating unique experiences with our portfolio of technologies.

ICE AV has a wide range of innovative Projection screen solutions it can offer clients worldwide to create affordable solutions for a wide variety of applications.

If you would like to discuss in detail about any comments or solutions referred to in this video then we invite you to pick up the phone and give us a call or send an email. For a more in-depth video refer to this link.

For sales and further information contact
ICE AV Technology Ltd, Auckland, New Zealand,
Tel +64-9-414 2348
sales at iceavglobal . com

For further information contact ICE AV Technology Ltd
Sales at iceavglobal dot com

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Harsh projection screen test proves the Magic is in the Screen from ICE AV.

 For many people they find it hard to understand how this can be possible when a life time of attending the cinema or advice from audio visual companies dictates that the only way to achieve brighter projected images, is to darken the room or substantially increase the projector brightness. Here at ICE AV we prove yet again that this thinking is totally erroneous and a fallacy. the magic is in the Screen. Get this correct and everything else falls into place. Starting with the projector specification first will only ensure struggles and disappointment and a higher budget.

Projection screen test in the TV studio

Projection screen test in the TV studio

Our ICE DDT Lens Digital Daytime screen surface is able to make real magic in well lit rooms. And in fact the performance far exceeds say simply swapping out a 5000 ansi to 10,000 ansi projector such is the efficiency.  Here is a frame from a video we are producing and will upload soon. The reason people first think about the projector being the answer is because they are using the worst surface in regards to efficiency of amplifying light and rejecting room light.

In a full lit room, with a yellow flood light shinning directly onto the screen. We are hanging a piece of Da Lite matt white screen over the front. Projector lamp is now about 3000 ANSI on a 82 inch size screen.

Notice how the screen still displays an image all over and yet the matt white screen is completely washed out. This is typical performance from any brand matt white, grey or glass bead screen.

In this photo is a extreme test that demonstrates the two 500 watt flood lamp virtually touching the ICE screen and still rejects the light.

The spot light test you will never find another screen distributor show you.

The spot light test you will never find another screen distributor show you.

In this photo the central matt white screen cloth demonstrates how poorly it rejects light and displays the projected image simultaneously whilst the ICE DDT Digital daytime screen has no problem..

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